Print and Related Media
Logo concept and creation, website, and business cards.
Managed entire project: selected vendors, originated concept, wrote copy, researched stock photography, directed designer, and supervised production.
This piece was produced on an unusually tight schedule: 10 business days.
I received the product information on Thursday, 5/31, sent complete, approved copy and design specs to the agency on Tuesday, 6/5, approved the final layout on Friday, 6/8, and the printed brochures were delivered on Wednesday, 6/13.
"Jean—thanks a lot for the lighting-quick turnaround on this!"
As Managing Editor, researched and wrote articles, commissioned and edited articles by senior management, arranged photography, supervised graphic design and print production.
"Good Read! I enjoyed reading the latest Caminus newletter - well done!"—Amanda V., Consultant
Concept, copywriting, design supervision, print production, and direct mailing. This campaign resulted in increases in both conference attendance and exhibitor space sales.
"SS'04 was a huge success and we got registrations all the way up to the day we left and on-site."
Quote of the Day
Before creating your brand's Facebook page or sending the company's first tweet, understand what your strategy is going to be. What information are you going to provide? Where is the content going to come from? Can you leverage promotions and offers from other channels such as e-mail? Driving your customers to social networks without a plan for engaging them will most likely lead to disappointment, so make sure you have a plan for publishing valuable content regularly.
Random Book from My Library
Word of the Day