Jean Gazis Copywriting & Content Strategy

It's always cool to see something linking two of my favorite topics! I found this blog post on The Language We Use via Drupal guy Michael Angeles's user experience blog. It's a discussion of how the words employed can shape thinking without the speaker being aware of it.

Excerpt: "what can be dangerous about design patterns is that some patterns get TOO ingrained in our minds. They become the only way we can even conceive doing X,Y,Z, and we freeze our creativity."

Links about writing and writing well.

• George Orwell's still relevant essay, "Politics and the English Language"
• English for Time Travelers
• A $2,000,000 Comma

I've been writing marketing materials for professional and business audiences since the mid-1980s - that's over 20 years (ouch!) of B2B copywriting experience. I've written just about anything you can think of:

• Corporate Communications:
  Newsletters, websites, recruitment ads & brochures, training materials, internal memos, internal emails, presentations, blog posts, technical how-tos, business plans, and more
• Sales Collateral:
  

I have extensive experience in website copy and content development, and offer expertise in email copy, website copy, planning and organizing sites, HTML and CSS, hosting considerations, design specifications, proofreading and testing, custom features, content management systems, and user training.

Client Websites

I developed and/or maintain sites for these organizations:

• Cub Pack & Scout Troop 14

  I converted this site from static HTML to an online community powered by Drupal.

I found this piece on a blog called "Meta" through the Drupal News Aggregator. You can find the original at

• Jean E. Gazis's blog
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